Animation has played a crucial role in British culture with characters such as Wallace, Gromit and Shaun the sheep becoming household names. Morph was a precursor to Wallace and Gromit and showed just how much potential animation had, however when morph was made it brought in close to nothing in revenue and was just made purely for fun. The stop-motion, clay animation style is clearly recognised in W & G and Shaun the sheep and is still used today to create films such as 2018's Early Man.
The second world war also used animation as a form of propaganda to persuade people to recycle any rubbish or scrap they would otherwise throw away. "Dustbin Parade" was the name of an animation used to exclaim this point and urged people to recycle; even though this was the very early days of British animation, the film was to very high standard.
Animation further triumphed in the shape of the first full-length animated movie; Animal farm, which was funded by the CIA. The film was a tremendous success and required a quarter of a million drawings to animate in front of a further one thousand backgrounds.
Continuing its success animated films helped to sell the idea of the NHS to the British public. These animations were also very high quality and added elements of humour that can only be conveyed in an animated style. The informative film known as "Your very good health" helped to educate and persuade British people of the amazing benefits of the NHS.
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